Advertise with ThirdAge

Ad Opportunities

ThirdAge offers you a unique and credible way to connect with the lucrative boomer market. ThirdAge was the first website to identify the value of the boomer market and has been engaged with this market since the company was founded in 1996.

ThirdAge Offers

• Advertising Sponsorships
• Research
• Consulting
• Direct Marketing
• Data Capture
• Critical Customer Insights
• Sweepstakes, Quizzes &
• Assessments
• Inter-active Challenges
• i-Frame site integration

Channels
Because we offer five channels specifically designed for the interests of boomers, ThirdAge is ideal for advertisers looking for vertical targeting.

Health & Wellness
The ThirdAge Health & Wellness channel offers one of the largest online collections of health content available, making it the largest provider of health content to baby-boomers and aging mid-lifers on the Web. The ThirdAge Health Channel offers targeting options that can be configured to meet your brand’s communication objectives.

Beauty & Style
Looking beautiful and feeling good about yourself is important at any age. Our Beauty & Style channel offers insightful articles, blogs and advice from leading experts in beauty and style.

Relationships & Sex
Our Relationships & Sex channel keeps love and relationships burning bright among boomers. Advertisers can integrate their message throughout various components of the channel such as: discussions, blogs, and groups.

Money & Work
ThirdAge's Money & Work channel helps boomers stay in the "green" and helps them make work challenging and meaningful.

Leisure & Passions
It is projected that boomer spending will exceed $4.6 trillion by 2015. In addition, 80% of all vacations are taken by people 50 years and older. The ThirdAge Leisure & Passions channel provides advertisers the perfect vehicle for targeting boomers reading and networking on various leisure and hobbies such as travel, golf, tennis and scuba diving.

Email
ThirdAge has over a million subscribers in its database and sends out over 2 million emails per week. In addition to offering banner and text ads in newsletters, ThirdAge also offers full-text email to advertisers utilizing our double opt-in subscriber list.

Newsletters

• Beauty & Style
• Health & Wellness
• Relationships & Love
• Money & Work
• The Lighter Side
• Best of ThirdAge

ThirdAge offers list cleansing for corporate opt-outs. ThirdAge will compare our subscriber list with your opt-out list and create a cleansed list to be used for your on-going email campaigns.