Your Career, Act II: Thriving in the New Economy

As the old adage goes, it's who you know--always. Employers just love to fill jobs with friends of good employees. And often the only way to hear of freelance projects is through a grapevine, such as an Internet chat group. Yes, you do need to learn how to swing on that vine even if you are now happily employed.

Experts agree that networking is essential. But they also agree that it needs to be reciprocal and sincere, and is best done a little at a time. Susan Guarneri, a certified career counselor in Lawrenceville, New Jersey, has been attending professional meetings for years. Her efforts have paid off in productive, long-term networking. And here's how. "At each meeting," says Guarneri, "I spend time getting to know just two people. At the end of the year I have 24 real relationships."

"Real" is the important thing, Guarneri insists. "If you hear of an opportunity, pass it along," she suggests. Do not, under any circumstances, think of networking as a tool to use only when you need help. Yes, most people want to offer help, but they are much more inclined to extend a hand or share job leads with a friend.

Chambers of commerce, Rotary clubs, industry organizations, and business groups of all kinds hold networking meetings, parties, and sports outings. Networking is the reason most people join. And while the networking events can be a good source of contacts, volunteering to work on a committee where you will really get to know your fellow members probably is more effective.

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