Lovely Faces Dating Site Admits Using Facebook Info Without Permission

A Facebook redesign was rolled out on Thursday, after the social network announced the move at its f8 developer conference this week.

Lovely Faces, an online dating site, admitted it used thousands of photos and personal details from social networking site Facebook without permission.

The site was set up to demonstrate how easy it is to misuse public data posted on sites such as Facebook. The site has been disabled as of this writing.

Paolo Cirio, an Italian media artist, and Alessandro Ludovico, a media critic and editor in chief of Neural magazine in Italy, are the site's creators. They said they culled the information for months and even used facial recognition software to categorize people as shy or easy going.

They told Wired Facebook, an endlessly cool place for so many people, becomes at the same time a goldmine for identity theft and dating unfortunately, without the users control, the two explain. But thats the very nature of Facebook and social media in general. If we start to play with the concepts of identity theft and dating, we should be able to unveil how fragile a virtual identity given to a proprietary platform can be.

Facebook representatives say the company is taking aggressive legal action. The company says users are in charge of their own privacy settings.

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