Madonna debuted the video for her new single, “Give Me All Your Luvin’,” on American Idol and online Thursday night. The release comes as Madge prepares for her widely-publicized performance in this year’s Super Bowl halftime show.
In the video, which features appearances by Nicki Minaj and M.I.A., a leather-and-fishnet-clad Madonna gallivants with a team of football players before reassuming her late-80s Marilyn Monroe look.
The Los Angeles Times’ Pop & Hiss blog reports that Clear Channel is giving the new single all the hype it can: The song was released simultaneously on 95 Clear Channel-owned radio stations in the U.S. on Friday morning, and the video will be broadcast on outdoor digital billboards in “highly visible” locations in New York City, Las Vegas, Paris, London, Oslo and Helsinki. In addition, “1,600 smaller Clear Channel billboards in subway stations, malls and bars will be playing the video all weekend,” Pop & Hiss said.
Madonna’s twelfth album, “M.D.N.A.,” will hit stores next month. She is expected to perform her new single at the Giants-Patriots Super Bowl game this Sunday.
